Google Ads for Absolute Beginners – Step-by-Step Guide

Struggling to understand Google Ads? This beginner-friendly guide breaks everything down into plain English and shows you exactly how to set up your first campaign.

Inside, you’ll learn:

• What Google Ads are and how they work

• The difference between Google Ads and Meta Ads (and when to use each)

• How to set a realistic budget without wasting money

• Step-by-step instructions to create your account, campaign, and ad copy

• How to troubleshoot when ads aren’t converting

• Tips tailored for hospitality, ecommerce, and service-based businesses

No jargon. No fluff. Just clear instructions and real-world examples that take you from zero to running your first ads with confidence.

Perfect for small business owners, marketers, or anyone wanting to generate leads and sales online without hiring an agency.